How I Audit an SMB Website in 30 Minutes
SEO Audit · GEO & AEO · Emerging Markets How I Audit an SMB Website in 30 Minutes (And What I Always Find) The audits differ in the details. The findings do not. Every audit surfaces the same five problems, in roughly the same order of severity. Quick answer The 30-minute audit checks six areas […]
Luxury Travel Operators Emerging Markets AI search
Luxury Travel & Tourism · GEO & AI Visibility Why Luxury Travel Operators Are Invisible to AI Search A boutique operator can run flawless trips and still not exist when a traveler asks ChatGPT or Perplexity to find one. The gap usually isn’t the trip — it’s the code behind the website. Quick answer High-end […]
Legal Counsel Georgia Foreign Investors
Emerging Markets · Georgia How Foreign Investors Find Legal Counsel in Georgia Georgia runs one of the most open foreign investment regimes in the post-Soviet space — which means the quality of the lawyer you choose carries more of the risk than it would in a more tightly screened market. Quick answer Georgia has no […]
AI Visibility, Plain English
AEO · GEO · Structured Data AI Visibility, Plain English Your AI visibility is what determines whether ChatGPT, Perplexity and Google’s AI Overviews ever mention your business — explained without jargon, and backed by a live audit of 30 real companies. Quick answer AI visibility is whether an AI system can find your business, confirm […]
How AI Search Engines Like Perplexity Actually Crawl and Cite Sources
GEO · AI Search Visibility How AI Search Engines Like Perplexity Actually Crawl and Cite Sources Here’s exactly how AI search engines crawl and cite sources: Perplexity, ChatGPT Search and Google AI Overviews each use a different crawler, a different index and a different citation logic, and each rewards different things. Quick answer AI search […]
What is llms.txt, and does your business actually need one?
GEO · AI Search Visibility What is llms.txt, and does your business actually need one? llms.txt has been pitched as the new robots.txt for AI. The honest answer is more limited than the hype: it doesn’t drive ChatGPT or Perplexity citations, but it does have one narrower, real use — here’s what it actually does. […]
Digital Infrastructure in Georgia
GEO · AI Search Visibility Digital Infrastructure in Georgia (the Country): How Businesses Compete in 2026 Digital infrastructure Georgia’s international-facing businesses need is still missing. Meanwhile, three of the country’s hard-currency sectors need it more than ever. First, a rapidly growing Black Sea dental-tourism trade in Batumi. Second, a residency-by-investment property route that just raised […]
Digital Infrastructure North Macedonia 2026
GEO · AI Search Visibility Digital Infrastructure in North Macedonia: How Businesses Compete in 2026 The digital infrastructure North Macedonia needs is still missing. Three of its hard-currency sectors need it most right now — a reopened citizenship-by-investment programme, a foreign-buyer property boom in Ohrid and Skopje, and a UNESCO tourism destination drawing international travellers. […]
What is schema markup, and how does it help AI cite my business?
GEO · AI Search Visibility What is schema markup, and how does it help AI cite my business? Schema markup is how you hand a machine the verified facts about your business — instead of making it guess. Here’s what it is, why AI leans on it, and the types that matter most. Quick answer […]
Why isn’t my business showing up in ChatGPT?
GEO · AI Search Visibility Why isn’t my business showing up in ChatGPT? If AI assistants never mention your business when customers ask, it’s rarely bad luck — it’s usually one of six fixable reasons. Here’s how to diagnose which. Quick answer Your business usually doesn’t show up in ChatGPT for one of six reasons: […]