What is llms.txt, and does your business actually need one?

GEO · AI Search Visibility What is llms.txt, and does your business actually need one? llms.txt has been pitched as the new robots.txt for AI. The honest answer is more limited than the hype: it doesn’t drive ChatGPT or Perplexity citations, but it does have one narrower, real use — here’s what it actually does. […]

What is schema markup, and how does it help AI cite my business?

GEO · AI Search Visibility What is schema markup, and how does it help AI cite my business? Schema markup is how you hand a machine the verified facts about your business — instead of making it guess. Here’s what it is, why AI leans on it, and the types that matter most. Quick answer […]